Sigma Consulting Group is a leading recruitment and outsourcing agency providing top-quality staffing solutions to businesses across a wide range of industries in Nigeria. Our team of experts is dedicated to finding the right talent to help your business succeed.
We are looking for a Media Planner to shape and execute effective advertising campaigns for our client. Your job will be to identify and reach target audiences, as well as evaluate campaign success.
Responsibilities
- Collect and analyze market data
- Identify target audiences and understand their behavior and habits
- Determine the best media outlet mix for our campaigns
- Optimize ad campaigns according to geographic exposure, frequency, time spans and more
- Allocate budgets and monitor costs
- Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs)
- Evaluate the success of media strategies and campaigns
Requirements
- Proven experience as a Media Planner; experience in digital media is preferred
- Broad knowledge of media channels
- Familiarity with campaign evaluation metrics and media buying
- Working knowledge of analytics tools (e.g. GfK MRI, MOAT, Nielsen IMS)
- Excellent communication and teamwork skills
- An analytical mind with an aptitude for statistics and math
- Strong decision-making skills
Qualification
BA/BSc/HND
Application Closing Date
15th August 2023.
Method of Application
Interested and qualified candidates should send their CV to: hiring@scg-ng.com using the Job Title as the subject of the mail.
Note: Only qualified candidates will be contacted.